yoyo.
Bike rental management can be a challenge, which is why we developed yoyo, our very own bike rental management software. Designed to save time and increase bookings, we’re transforming bike businesses for the better.
And after onboarding over 200 customers within the first two months of opening to the global market, we decided it was time to relaunch the brand. Why? Because we’d simply outgrown our original brand and website, and needed to better represent the transformation of our business.
What the brand’s all about
yoyo’s mission is to make life easier for both managers and their customers. Our bespoke bike rental tool does this by keeping all information in one place, allowing managers to check reports, analyse data, manage bookings, organise inventory and so much more, all at the click of a button. Meanwhile, the online booking system maximises opportunities by offering 24/7/365 booking.
Bespoke illustrations and website features
For the brand relaunch, we wanted to create a fun and energetic identity that’s instantly recognisable and resonates with bike rental managers. We did this through custom illustrations packed with a playful personality, which we featured throughout a refreshed website alongside a full digital marketing plan.
The latest feature our web developers added to the site is a free online calculator, letting potential customers find out just how much they could save by using yoyo. The figures can be a real eye-opener for managers, showing exactly how yoyo can support their growth.

Brands for the forward thinkers
Wondering why you should choose the curious as your brand and web design agency? Because we get it. We’re a team of innovators, forward thinkers, and doers. We saw a gap in the market, seized our opportunity, and built a brand for the future. And we get excited when we see others do the same.
So, if you’ve had a big idea, we want to hear about it. Our Shrewsbury-based brand and web design agency works with businesses like yours throughout the UK and overseas, so wherever you’re based, feel free to get in touch.
Let’s get you ready for the world of tomorrow. And let’s scare the competition, together.