We helped Moreton Hall redefine their identity and grow awareness, resulting in 34% more new users exploring the school.
WEBSITE USERS
2.7X
INCREASE
BRANDED IMPRESSIONS
168.7%
INCREASE
CLICK THROUGH RATE
4.3%
INCREASE
OVERVIEW
Established in 1913 and built on the core values of scholarship, gaiety and humanity, Moreton Hall has developed a strong family ethos that saw them win boarding school of the year in 2021. Respecting their heritage while looking to the future, they are on a mission to make their school even better and continue growing their community.
BRAND IDEA
Looking to reflect their heritage, we created an identity rooted in tradition. The crest is a refined version of the various iterations they have had over the years, while a traditional colour palette emphasises their heritage. The photography direction places people at the heart of the school, while a mix of serif and sans-serif fonts brings the past in line with their future mission.
DIGITAL SOLUTION
With their identity in place, it was all about creating a platform where both their student and wider communities could grow. Focusing on clear navigation and usability, we built a website that would allow Moreton Hall to inspire past, present and future students.
Moreton Hall School
See More
