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We helped Rivière d’Or rebrand and grow their online presence with a 16% uplift in branded searches.
WEB USERS
1.2X
INCREASE
BRANDED SRARCHES
16.2%
INCREASE
ENGAGEMENT RATE
28.6%
INCREASE
OVERVIEW
Rivière d’Or is more than just an olive oil, it’s a way of life. Producing natural olive oil using age-old techniques, this family-run business is on a mission to elevate Tunisia as a global leader in olive oil excellence. But in order to turn Rivière d’Or into a UK household name, they first needed a brand that could effectively communicate their story and values.
BRAND IDEA
Looking to connect with a sustainable and health-focused audience in a market saturated by European olive oils, they needed to convey both modernity and premium quality while paying homage to their roots. A timeless logo reflects Tunisia’s olive tree heritage while tone of voice is equal parts inspiring and educational. As for packaging, the sleek, minimalist glass bottles feature accents of gold and deep green for a premium feel.
DIGITAL SOLUTION
Marketing materials highlight the brand’s heritage and sustainability, while a new digital strategy reinforces these values through storytelling. With an eCommerce store, they have also launched new flavoured oils and premium blends to attract culinary enthusiasts. They now have a full suite of brand-led digital tools to capture the eye of a new audience and promote Tunisia as the world’s fourth-largest producer of high-quality olive oils.
Riviere d’Or
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