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We helped Evolution Beer grow their brand and drive online orders, boosting conversions by 38%.

CONVERSIONS

38.5%

INCREASE
SOCIAL ENGAGEMENTS

1.9X

GROWTH
PRE-LAUNCH NEWSLETTER

750+

SIGNUPS

OVERVIEW

Evolution is an independent craft brewery where boundaries are pushed to meet the needs of beer lovers and bring people together. Armed with state-of-the-art equipment, they wanted an identity that made everyone feel welcome and was worthy of a leader in the craft beer industry.
Two beer cans with colorful designs against a pink background. The cans feature the text Good Vibes and an illustration of a panda wearing a blue floral shirt, holding a beer mug.

BRAND IDEA

Beer creates moments worth sharing. We reflected this with illustrations that bring humans and monkeys together in a celebration of beer while paying homage to Darwin, creating a brand with evolution at its heart. We also produced eye-catching can designs that spark conversation.

DIGITAL SOLUTION

In preparation for the taproom launch, we delivered everything from signage and interior design to a full social media marketing strategy. All the branding, website and marketing elements were pulled together into a powerful identity, realising Evolution’s vision of a space that brings people together.
A variety of beer cans displayed on a white background, each featuring unique artistic designs by our Shrewsbury branding agency.
Five colorful Evolution Beer promotional slides on a pink background, featuring bottles, text, and brewery signage.
A black bottle cap with a white illustration of two hands clinking bottles against a dark background.
“The Curious has really pulled out all the stops to get us where we need to be. A brand design agency you need to work with.”
Evolution Beer Co.

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    prefer a call: 01743 354 444